Comments on: TATA TiON – A New Choice ! http://tmsbiz.com/marketing/tata-tion/ Wed, 28 Jul 2010 16:14:47 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Rajesh Balaji http://tmsbiz.com/marketing/tata-tion/comment-page-1/#comment-7855 Rajesh Balaji Wed, 02 Jun 2010 07:21:50 +0000 http://tmsbiz.com/?p=558#comment-7855 I completely agree nothing refreshes you like tea and coffee i shall definitely try out the tata tion.I also like the Lavazza flavoured instant Tea that we get in my office. I completely agree nothing refreshes you like tea and coffee i shall definitely try out the tata tion.I also like the Lavazza flavoured instant Tea that we get in my office.

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]]> By: Food http://tmsbiz.com/marketing/tata-tion/comment-page-1/#comment-7407 Food Tue, 04 May 2010 14:39:08 +0000 http://tmsbiz.com/?p=558#comment-7407 The study of food science emphasises on the composition of foods and the changes that occur when they subjected to food processing. Functional foods are foods that promote health beyond providing basic nutrition. Our nutritional status, health, physical and mental faculties depend on the food we eat and how we eat it. Access to good quality food has been man's main endeavour from the earliest days of human existence. more info log in <a href="//www.123foodscience.com" rel="nofollow">http://www.123foodscience.com</a> The study of food science emphasises on the composition of foods and the changes that occur when they subjected to food processing. Functional foods are foods that promote health beyond providing basic nutrition. Our nutritional status, health, physical and mental faculties depend on the food we eat and how we eat it. Access to good quality food has been man’s main endeavour from the earliest days of human existence. more info log in http://www.123foodscience.com

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]]> By: love calculator http://tmsbiz.com/marketing/tata-tion/comment-page-1/#comment-4961 love calculator Fri, 22 Jan 2010 18:20:28 +0000 http://tmsbiz.com/?p=558#comment-4961 Hello. I absolutely adore tea and coffee. Just got back from China and they make many awesome tea varieties there. If you have a chance, you should definitely consider visiting. Hello. I absolutely adore tea and coffee. Just got back from China and they make many awesome tea varieties there. If you have a chance, you should definitely consider visiting.

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]]> By: TATA Indicom Pay Per Call Plan-How True ? | Manmeet Sabharwal's Marketing Blog http://tmsbiz.com/marketing/tata-tion/comment-page-1/#comment-2635 TATA Indicom Pay Per Call Plan-How True ? | Manmeet Sabharwal's Marketing Blog Fri, 09 Oct 2009 22:06:28 +0000 http://tmsbiz.com/?p=558#comment-2635 [...] last post about TATA Tion i had mentioned that in India TATA stands for trust but in this case it seems to be a bit [...] [...] last post about TATA Tion i had mentioned that in India TATA stands for trust but in this case it seems to be a bit [...]

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]]> By: Manmeet http://tmsbiz.com/marketing/tata-tion/comment-page-1/#comment-1800 Manmeet Sun, 20 Sep 2009 07:09:33 +0000 http://tmsbiz.com/?p=558#comment-1800 I tried to find out about this but could not get something substantial.Himalayan mineral water is also owned by TATA but using the same distribution channels would not be possible as Himalayan is a premium exclusive product but TiON is more or less a mass marketing product so lets see how distribution shapes u.In chennai its already launched,so donno whats the channel there. I tried to find out about this but could not get something substantial.Himalayan mineral water is also owned by TATA but using the same distribution channels would not be possible as Himalayan is a premium exclusive product but TiON is more or less a mass marketing product so lets see how distribution shapes u.In chennai its already launched,so donno whats the channel there.

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]]> By: Dinackar http://tmsbiz.com/marketing/tata-tion/comment-page-1/#comment-1799 Dinackar Sun, 20 Sep 2009 06:57:32 +0000 http://tmsbiz.com/?p=558#comment-1799 Does tata have the distribution infra in place fr this kind of a product?..considering it needs to compete with coke and pepsi or are they gonna tie up with someone.? The product is definitely competitive and no reason why it should not be successful unless its the availability.. Does tata have the distribution infra in place fr this kind of a product?..considering it needs to compete with coke and pepsi or are they gonna tie up with someone.?

The product is definitely competitive and no reason why it should not be successful unless its the availability..

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]]> By: Manmeet http://tmsbiz.com/marketing/tata-tion/comment-page-1/#comment-1780 Manmeet Sat, 19 Sep 2009 13:22:30 +0000 http://tmsbiz.com/?p=558#comment-1780 I agree completely on the Tetley point.So TATA can use Tetley experience to full use here but the question will that work in India ? India seems to be very peculiar as a market.Campaigns and products which worked in US Europe sometimes doesnt seem to create a buzz here and sometimes its just the opposite. TATA might have experience of tetley Ice Tea but still HOw India would react to the new drink would be an interesting thing to know. I agree completely on the Tetley point.So TATA can use Tetley experience to full use here but the question will that work in India ?
India seems to be very peculiar as a market.Campaigns and products which worked in US Europe sometimes doesnt seem to create a buzz here and sometimes its just the opposite.
TATA might have experience of tetley Ice Tea but still HOw India would react to the new drink would be an interesting thing to know.

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]]> By: SAK http://tmsbiz.com/marketing/tata-tion/comment-page-1/#comment-1779 SAK Sat, 19 Sep 2009 13:13:09 +0000 http://tmsbiz.com/?p=558#comment-1779 Some points i thought would put some perspective may be: Tetley in UK already has a huge hit Ice Tea brand, so this wouldn't exactly be completely new territory for Tata...Given that India is always a challenge, but i guess with some strong fundamentals in place this would work fairly well for Tata... Also, i am not sure about this, but Lipton and Pepsi have collaborated before for packaging of ice tea, to what extent this partnership existed is something i wasn't clear...but i guess this gives an idea that almost all the major co's have prior experience with this kind of product in other markets....how long would tata be able to play on it's first mover advantage??? Some points i thought would put some perspective may be:

Tetley in UK already has a huge hit Ice Tea brand, so this wouldn’t exactly be completely new territory for Tata…Given that India is always a challenge, but i guess with some strong fundamentals in place this would work fairly well for Tata…

Also, i am not sure about this, but Lipton and Pepsi have collaborated before for packaging of ice tea, to what extent this partnership existed is something i wasn’t clear…but i guess this gives an idea that almost all the major co’s have prior experience with this kind of product in other markets….how long would tata be able to play on it’s first mover advantage???

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]]> By: Hemal http://tmsbiz.com/marketing/tata-tion/comment-page-1/#comment-1739 Hemal Fri, 18 Sep 2009 13:55:49 +0000 http://tmsbiz.com/?p=558#comment-1739 " TATA hai to achcha hi hoga ! (If its TATA,It would be good).This is general public perception about TATA. " If the vehicle is from tata wait for some bug to pop, then wait for the bug to be fixed in next version and then buy, that's what i got from the driver community :) One thing that I don't like about the packaging is that its opaque, top to bottom. Buying edibles especially drinks in India, I prefer a transparent bottle - so that I can at least have a visible inspection for suspended particles, discoloration etc. ” TATA hai to achcha hi hoga ! (If its TATA,It would be good).This is general public perception about TATA. ”
If the vehicle is from tata wait for some bug to pop, then wait for the bug to be fixed in next version and then buy, that’s what i got from the driver community :)

One thing that I don’t like about the packaging is that its opaque, top to bottom. Buying edibles especially drinks in India, I prefer a transparent bottle – so that I can at least have a visible inspection for suspended particles, discoloration etc.

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]]> By: www.rambhai.com http://tmsbiz.com/marketing/tata-tion/comment-page-1/#comment-1722 www.rambhai.com Fri, 18 Sep 2009 05:27:38 +0000 http://tmsbiz.com/?p=558#comment-1722 <strong>TATA TiON - A New Choice !...</strong> TATA is built on trust and quality. Now yet again TATA has diversified and stepped into a new market (where trust is paramount ) i.e. Cold Beverage market.They have a new offereing called TATA TiON.The market is not exactly cold beverage but non car... TATA TiON – A New Choice !…

TATA is built on trust and quality.

Now yet again TATA has diversified and stepped into a new market (where trust is paramount ) i.e. Cold Beverage market.They have a new offereing called TATA TiON.The market is not exactly cold beverage but non car…

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