TMSBiz-Tech,Mktng,Sales n Biz

I have been blogging for more than a year now.I was initially blogging on a wordpress hosted free blog,but now i have shifted to a self owned WordPress hosted blog.

When you blog on a free blog,many things dont matter, but shifting to your own blog changes a lot of things.

Its like your own thing.Its just like your product which you want to show to the world.You want to reach out to as many people as possible.Same is the case with me.

During past month,a good chunk of my time has gone doing the same.There are a lot of tools available on net,free of cost,which can be used in your blog to make it up and running,rather much more than that.

I have spent lot of time on  many sites and blogs to get and learn a lot new things.I will summarize many things whcih i learnt over the course.

HOW TO MAKE YOUR BLOG NOTICED THE STEPS :

1) First and foremost,write good and relevant content : This is the main requirement.Write original articles.Write your own views,dont copy past from some sites(RSS feeds would work better in that).

Try to write on new and relevant topics.Think about targetting people before writing the blog.Think whom are you writing this blog or article for.Remeber your blog can be your online personaliy similar to a brand personality in Marketing.So try to be keep it clean and good.

Sometimes excellent blogs dont get hits and simple blogs get a lot of hits.

e.g. I wrote some blogs which pleased me ,i got normal hits,then one night i wrote a simple blog about my college.The admission season is on and i expected lot of juniors to read it.I wrote the blog and made a reference in admission forums.I got a lot of hits much more than when i wanted hits.

But once you start getting hits and people know you ,your other blogs will also get their due.So The content of your blog or website is the soul,all other tools,plugins themes and other tantrums are just auxilary(but important) tools.So focus the most on content.

2) Give a good Look and Feel:Your blog(or site) should have a pleasing look.So when you design(or apply a theme)  always remember that many people have to see it (just not you).So make it clean,crsip in which your content gets a lot of attention and focus.Think about pleaseing colors and combinations

3) Inform all Search Engines that you have arrived : There is a way to inform all search engines that your blog has arrived and also whenever you update it ,they would be informed.

The method is that you make Sitemap of your site.Almost all blogging engines have their XML-Sitemap plugin.If you are using WordPress based blog,use the Plugin XML Sitemap Generator for WordPress 3.1.2 ,for other engines like Blogger,TypePad etc plugins are available.The plugin informs Google,Live!,Ask.com and all other search engines when you update your blog.

If you dont use it,Just create a file in your root directory named Sitemap.xml and goto Google Webmasters and submit your sitemap after creating it through any of the free sites available on net which create your Sitemap from your url for free.This will enable Google Searchbots to crawl through your blog easily and your blog would be indexed and you will feature in google searches faster and quicker.

4) Regularly monitor your Site(or Blog) traffic : Monitoring the site traffic is very important.If you are using a wordpress hosted free blog(or Blogger etc) use inbuilt blog stats plugins.If you have a self hosted blog or site.I have used two tools for it.Either can be used.

a) Google Analytics : Use Analytics for monitoring traffic to your site.Google Analytics not only tells you the number of visitors,its a complete marketing tool.It can give you any stat about your site.Traffic,Visitor,Loyalty,location etc.

You just need to make a google analytics account and paste the unique code they give you in your site.In case of wordpress,paste it in footer.php file.For more options and info about google analytics visit their site.

b) StatCounter : StatCounter.com gives you similar reports as google analytics.Its little more simpler and good for starting.It gives more simpler and direct reports.You can also install StatCounter Plugin for WordPress.You just need to create a project for your URL on statcounter.com and then just paste the code in your site for monitoring to begin.

5) Integrate all your Social networking profiles to your site :

a) Facebook: You can make a badge of your Facebook Account and paste it on the site.Follow the link to create one if you have facebook account.You will get code from facebook,just paste it in sidebar through text widget in WordPress.In other blogs also paste it on your sidebar.

e.g.

b) Twitter: If you use twitter,there are many plugins available on net which integerate twitter to your blogs.You can follow updates(tweets) or post a tweet.One such plugin is TwitterTools , You can embed the code in your sidebar(or whereever you want) and twitter comes on your site.

c) LinkedIn: Give a link to your LinkedIn profile.Use this simple code

CODE: <a href=”Your_Public_URL_Here“TARGET=”_blank”><img src=”http://www.linkedin.com/img/webpromo/btn_viewmy_160x33.gif” width=”160″ height=”33″ border=”0″ alt=”View YOUR_NAME_HERE‘s profile on LinkedIn”></a>

e.g.

By integerating all these into your site,people can easily access you and remeber you for coming back next time.It will also help in networking.All will come back as quality hits for your blog(site).

6) Create RSS feeds for Your Blog : Many Blogs give RSS feeds url for your blog in advance.If you see   or similar icon in your blog hopefull it has a RSS feed in place.If you dont have it(or even if you have it) go to Feedburner(Google) and create a feed URL for your Site and enjoy.Visit the Feedburner site for all the details.

You can also add feeds of famous sites and blogs in your webpage using installed RSS readers(or install it).On my blog there are two feeds running one for Irrational Ayush ‘s Blog and other for Marketing Practice. You can add news,sports and waht not through feeds right into your page.

Also add a Google Reader Button(trust me it helps).

7) Market your blog well :Dont hesitate in telling about your blog to your friends and other people.Keep your google talk as status as the link for your blog(trust me it helps).

Update your twitter and Facebook accounts with the feeds from your blog.But again remember DOnt overdo it.It can lead to people getting irritated from you.

As i wrote before before writing a new Post think about the Target Group in advance,A little thought process can lead to difference of 100′s of hits.Thats the beauty of Marketing.

Think innovative ways to market your blog.

8 ) Give a way to people to share your blog and articles : Give a way to the visitors to share your story to the world(the cascading effect).The visitors should be able to share your blog through Digg , StumbleUpon ,Twitter and Delicious etc.

The easiest way to do it is to add a AddThis button .

A simple Digg Button with number of Diggs can also be added through this simple code placed in your site

CODE : <script src=”http://digg.com/tools/diggthis.js” type=”text/javascript”></script>

Also for wordpress user a plugin named Sociable is available.You can use it.I am using it currently.

9 ) Comments are very important Dont Ignore them:If Possible Explicitely ask for comments.Whenever you visit other blogs,leave comments with your reference and your website’s URL for sure(dont forget it,all this fuss is for getting hits dude!).Its a fact that if more people comment on your blogs,more better rank it reaches in indexing.

10) Ads : Here comes the point which many have in their mind when they even think of buying a URL,How do i earn money?I have kept it right in the end of my blog because Money has to come as a byproduct of the blog .If your blog is good and popular money would automatically flow.

There are many websites which offer ads on your blog free of cost.You get money for clicks on ads placed on your site.

a) Google Adsense : Google Adsense is the most popular and well known Ad Engine.I need explain its importance for a blogger.Google Adsense is the best advertising platform on web.It can take time for a new blogger to get approved by Google.But if you are a legitimate blogger,you will easily get through in max 5 6 months.

b) Adbrite : This is the second best Ad system.This is one stop solution.It gives you text ads,banner ads,full page ads and inline ads.You can earn some good money through it.Go to Adbrite.com and get going.For results check out Ads on my sidebar and top of the page.

c ) Kontera In Line Ads: This is the Ad Engine only for inline ads.Kontera offers in line word Ads.I cant tell more details about the ads(against my commitments to Kontera).Visit the site to know more.Its simple to implement.Just insert code in your site and its done.You will start recieving ads within 24 Hrs.

d) Infolinks Text Ads : This is very similar to Kontera.

There are many other plugins and ways to make yourself known and popular as Bloggist and for networking.I have covered what all i know and have implemented my self on my blog.

If anyone needs a domain and hosting space just give your reference in Comments below.

Any Query or help just mail me or talk to me on the Chat window on the sidebar.

Comments Please

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