CRAX is BAX !!!
I hope that all the people who are reading this blog right now had eaten crax in their childhood
I am talking about those same CRAX round corn rings in red packet!!
At the time i am talking there were just two snacks one was uncle chips and other CRAX.All my friends used to enjoy CRAX.I still remember taking 5 rings and putting them in my fingers like rings and eating them one by one.
All was going fine then Ruffles(now lays ) came.Uncle Chips and CRAX had a big big competition lined up in front of them.Many of us switched to Ruffles because of various flavours it offered.Also its Ad campaigns were also cool and many other factors were too in its favour.Uncle Chips as a brand survived(later bought by pepsi foods) but CRAX lost somewhere in the middle and was totally out of sight.
CRAX’s visibility was quite restricted.Sometimes somehwere i used to see it.But whenever i used to see it i used to buy it.
Then some years back CRAX has returned with CRAX namkeen.But it also couldn’t do that well as compared to other big brands of namkeen and also local players so it just remained as ‘me too’ namkeen brand and faded form the scene.
But from past few days,I have been seeing a lot of CRAX.Most importantly the old Red packed CRAX is back and also CRAX namkeen is also back in new avatar.I hope its a well thought out brand relaunch.
I am talking of Gurgaon ,Delhi region .I dont know about the other parts(I hope the trend is same).
I hope this time CRAX stays and children again like it as we did.I hope they too eat them the same way as we did(5 ringed fingers).
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According to my observations (could be wrong), they are available in NCR, Jaipur and MP as of now. As in all my recent transfers I have found CRAX only in these parts of India. But they bring back sweet memories dont they.
Well they for new flavours too in the corn rings, but the original is still the best!!!
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Really … tons of Thnks for sharing this info with CRAX lovers like me .. am in pune and trying to search CRAX since long …
will make sure to get it from delhi soon now………
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Well I bought a packet of Crax ( Ready Salted flavour) and relished it
But was disappointed at not finding the “Free Gift” inside – as printed on the outer packet
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Nice to know that u relished it !!!
dude i dont work for crax if i wud have i wud have sent u the gift!!!
hahaa njoy!!
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I’ve been trying to search them for ages wherever I go. Tried in Britain, parts of Delhi, Brazil but cant find that brand or taste anywhere. What a shame, they were the best corn rings ever!
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They still are!
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I would love to eat Crax rings before dying once .I have see they give adds in Cartoon Network but not see in any of the retail stores ,have tried West Bengal ,Andra Pradesh ,Sikkim,Karnataka could not find them any where.
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nice to know!
Try in delhi!
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Hey Manmeet, I’m returning to Delhi after 20 years and would love to be able to have my childhood favourite snack. Canyou tell me where exactly I can find it?
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hi dude i found it in plenty in gurgaon in sec 17 and all over ggn and in delhi i found it in jhandewala area anyways crax ads are also back so they shud be easily available !
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hey! i too remember eating crax and am in search for it since the day i saw its add on tv. but unfortunately here in ahmedabad, gujart its not found anywhere. which is the company manufacturing it? cause except for your blog i dont find any int. thing about it on net.
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i wrote this blog before even the ads restarted.I saw crax in delhi especially gurgaon in plenty.I hope now the distribution increases and crax comes real bax
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Gr8 to see such enthusiasm for CRAX ….. It seems that the distribution of CRAX has really improved for past few years, as of now they are mainly present in Delhi- NCR, UP, Punjab, Haryana, and expanding in MP Rajasthan J&K. They are coming with new variants and promoting heavily on TV. Hope it becomes the National Brand very soon
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Does anyone have the contact details of CRAX as im very much interested in promoting the brand.
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Promoting as in what sense ?
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wow… THANKS! I mean I just was cribbing in my blog how they take everything off the market that apparently has a good enough fan following and it was not making much sense to me check out http://kolika.blogspot.com/2009/11/bring-back-chantico.htmlthanks for sharing. I miss Crax too
Kolika
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[...] This post was mentioned on Twitter by Sahil Rizwan. Sahil Rizwan said: Blasphemy! Crax is #win! http://3.ly/5BV0 RT @pitusultan @SahilRiz Crax sounds like a very kinky kind of junk food XD Blech! [...]
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